Getting the most out of tags
As shown in my previous post on optimizing landing pages[1], the
landing page for the phrase in question is a tags page. Funnily
enough, this wasn't an accident.
WHAT IS A TAGS PAGE
A tags page isn't much different to a search results page, in that it
shows a summary of content on your site that match a particular
criteria.
Actually, this makes a pretty good entry point - if you have...
> articles/optimize-tags/
Google in need of SEO
I had one of the best laughs of my life recently while reading a page
explaining what Google's homepage[1] would look like if they had to
SEO their site like everyone else.
It was beautiful, and I'm so jealous I didn't think of it first.
So with that funny story firmly planted in my mind, we got an enquiry
at SearchMasters[2] coming from the search term "SEARCH ENGINE".
Because we are...
> articles/140/google-in-need-of-seo/
Spamming your own search results
I was faced with the recent challenge of adding a search facility to a
medium sized directory website. I have written custom search
algorithms before, and it's generally a game of cat and mouse of
tweaking / testing to get the right amount of relevance. As soon as
you change the balance in one...
> articles/128/spamming-your-own-search-results/
