The pagination issue
Here's one of my favourite duplicate content issues that pretty much
everybody gets wrong. It's the question of how you handle a paginated
set of pages, without causing duplicate content problems for yourself.
HERE'S THE BASIC PROBLEM
Imagine a product database site, it has 100 products in a particular
category, showing 20 per page. There are pagination links at the top
and bottom which lead...
> articles/the-pagination-issue/
Long tail SEO - A simplified how-to
Long tail SEO is something that I have trouble getting people to
understand - the long tail is an oft-forgotten part of the search
engine optimisation process because it's hard to get excited about
ranking for a phrase which brings in 3 people per month.
However, long tail SEO can bring in 90% of your traffic, and it's
easier than beating the established players at the big phrases.
...
> articles/long-tail-seo-how-to/
Getting the most out of tags
As shown in my previous post on optimizing landing pages[1], the
landing page for the phrase in question is a tags page. Funnily
enough, this wasn't an accident.
WHAT IS A TAGS PAGE
A tags page isn't much different to a search results page, in that it
shows a summary of content on your site...
> articles/optimize-tags/
Don't use Flash unless you have to
Sorry if this seems obvious.
I have just rewritten a website for City Lodge, an Auckland
accommodation NZ[1] website.
The new site looks almost exactly like the old site, except it's done
in HTML instead of flash.
When evaluating the job, I saw a nicely designed 5 page flash
website, which...
> articles/142/dont-use-flash-unless-you-have-to/
Better crosslinking between articles
I was prompted by Aidan of Inkode SEO[1] the other day to place better
internal crosslinking between my articles. Apparently, I have some
good content on here and it's hard to find.
I tend to agree.
This is something I have been meaning to do for some time, and I have
now finally taken a...
> articles/141/better-crosslinking-between-articles/
Duplicating content to avoid duplicate content
Here's a theory I have. I say that you might be able to avoid a
duplicate content penalty by duplicating your content on another
domain.
Humour me for a moment, and consider the following argument before
reaching for the back button.
DUPLICATE CONTENT
Duplicate content is loosely defined as...
> articles/137/duplicating-content-to-avoid-duplicate-content/
