SEO Blog & Search Engine Optimisation Tools

Ragepank is the web development and SEO blog of Harvey Kane, a New Zealand PHP web developer and SEO consultant, specialising in on-page SEO.
Search engine optimisation articles & tools are published in the blog regularly, covering the technical sides of on-page SEO, link building tricks, what Google is up to, and the human element of this crazy business.

So what's this all about then?

On-page SEO is a collection of best practice techniques that need to be applied to your website. If done well, then search engines will have an easier job indexing your content, and will be able to display your listings in a more presentable fashion. If you content is good, and you are able to attract natural-looking links to your site, then you stand a good chance of getting those beloved page 1 rankings and the associated traffic / income that this can bring.

SEO Blog

Trolls and email addresses

Privacy seems to be a fairly hot topic these days and I watched with interest when a local company made a bit of a blunder and the privacy police promptly jumped all over them. The offender was Paymex, a local New Zealand payment gateway provider that is sadly closing their doors - and bulk emailed an announcement all their customers without remembering to BCC all the addresses. Oops. I haven't used their service for some time, so this announcement doesn't affect me, I read the announcement, deleted it, and carried on with my life. However, not everyone was so contented and some... 7 Jul 10
3 Comments 3 comments. 4 including your comment that you are thinking about adding.

Stopping Manual Spam on your Blog

I woke up this morning to a number of new comments on my blog. All of them utter crap from offshore SEO link builders. I know they were posted by offshore link builders, because I happen to track referral URLs on all comments. These particular referral URLs all had search queries like web design "post comment" which is a pretty standard starting point for link builders looking for blogs to comment on. Great post! This got me thinking. When was the last time one of these link builders actually posted a useful comment? Their comments make it straight past the CAPTCHA because it's... 25 Jun 09
28 Comments 28 comments. Add yours.

POST is the new nofollow

Google has recently posted some trivia on the use of nofollowed links. I had to check the clock to make sure this wasn't one of their April fool's stunts. It's not, which is a bit scary. Matt Cutts sums it up right here in an interview with Danny Sullivan. Danny: So there’s 10 links on home page, 5 pages Nofollowed, where is that link juice going? Matt: You can think of it as evaporating. Wow, ok. Oh, by the way, Google has been crawling Javascript links too. Danny: You guys have click-change, that now you are actually reading javascript, but you said "if you have paid... 19 Jun 09
22 Comments 22 comments. Add yours.

robots.txt vs sitemap.xml - Who will Win?

On-page SEO is largely about getting search engines to visit your site so that they can index it nicely. But it's also about stopping them from indexing things you don't want indexed. So today when I came across some indexed content that shouldn't have been indexed, I was a bit surprised / shocked. You see, the content had been specifically blocked from spiders using 2 different methods - robots.txt and a noindex/nofollow meta tag. However, upon further inspection, for one reason or another this content had lost it's noindex/nofollow meta tag and had somehow found it's way into the XML... 18 Jun 09
8 Comments 8 comments. Add yours.

Are you using Google screenshots illegally?

SEOs and web design agencies often use a screenshot of Google results to show off their wonderful rankings. I hadn't really considered the copyright implications of doing this, until I stumbled across the official page on how to use Google's brand. Because most of us are too busy enjoying Gmail, Chrome and other cool freebies, it's easy to forget that Google are actually a multinational behemoth and have an army of legal-weasels dedicated to copyright infringement, EULAs, and all that yucky stuff. I'm hardly surprised that such a page exists - of course it does - but the following piece... 13 Apr 09
14 Comments 14 comments. Add yours.

Site contents

This blog can be thought of as a Search engine optimization (SEO) resource for intermediate level webmasters. Beginners might be scared off by PHPSESSID and duplicate content, but it's all important stuff if you want to compete with the big fellas.
  • SEO Articles / Blog - somewhat regular entries covering whatever is happening at the time. I like to think my SEO articles are interesting and relevant to website owners wanting to add a measure of quality to their sites.
  • SEO Tools - The >spam-o-meter is still a popular SEO tool for ranking the desireability of a link exchange partner. Also check out the redirect tool if you think your site is totally free from duplicate content problems (most aren't).
  • SEO Consulting / SEO services - Yes, I do offer paid SEO consulting, as well as the monkey work it usually entails
  • Web development outsourcing - A fair portion of what I do is working for other web developers or design agencies. You provide the design and manage the client, I'll do the rest.
  • Link exchange partnerships - No. I'm just kidding.

The NZ SEO Blog

A collection of NZ SEO blog articles written by New Zealand Web Developer Harvey Kane, as well as a (small) selection of non NZ SEO Articles from other authors. As an established NZ SEO, we can also offer SEO NZ services for NZ websites.

Services

  • Auckland SEO services
  • Content Management System (CMS) websites
  • New Zealand search engine optimization
  • NZ SEO consulting
  • Web development & Web design

Recent Work

Heather Sherman - website development for a NZ artist.
Moatrek New Zealand Tours - ongoing SEO & conversion optimisation.